The Preview of New Men's DY that the S/S '14 Catalog Didn't Give You

Those on the David Yurman mailing list were treated this week to a new S/S '14 promotional catalog... and that's about all there is to say about it. While the mailer was tastefully composed (as all DY catalogs are), none of its arrays especially dazzled, which can probably be blamed on the fact most of the product featured was standard 2013-2014 Yurman fare. Fortunately, for those of us craving the new or, better, not yet released, there is Instagrammer @carito410 who this week shared the following to the social media platform:

Southwest Dreaming: The David Yurman Frontier Collection for Men Is Here... and Coming (Updated)

Image Credit: whitewallmag.com

This is a developing story, and so, dear reader, I'll share what I know when I know it. (That means check back for updates.)

Back in January, Whitewall Magazine did a little piece on what is new and coming from David Yurman. (Yeah, I didn't catch it either.) Well, evidently, what was quietly teased then is now enjoying an equally quiet roll out--that is, for now, anyway. Here is what's up:



There is a new David Yurman Frontier Collection for men.
Details are scarce at this time, but inspiration sources appear to include cowboys and indigenous peoples, to say nothing of regional flora and fauna. Here's an anything-but-revelatory blurb on the collection, which surfaced on DavidYurman.com late this afternoon: